Evaluation 8

All of the words that described our video project (image at the bottom) met our expectations of the film. The clip shows above shows all of our viewers responses to the film, according to the responses there were no possible errors/ faults with the film as non of the viewers could find a criticism about it. according to some viewers our project differed from everyone else's as it included an intense chase with lots of action moments, the viewers were particularly fund of the way slow motion was used in the project.

EVALUATION | Question 6

What have you learned about technologies from the process of constructing this product?

The technologies that i have learned from the construction of my video project consist of many different hardware to software. the hardware that i used consisted, Macintosh computer for editing purposes, a hard drive to upload all of our footage, a micro SD card reader, HD camcorder and digital camera. all of the hardware mentioned played a crucial role in the creation of the final product. The camcorder was need to record the footage, to save the footage you needed a micro SD card which fits into the camcorder, a card reader is needed for the footage in the SD card to be exported onto a computer, the computer which would be best for this type of job would be a mac as they have quick processing speeds, when all of the footage is being put into the computer it is saved on a hard drive (this contains everything). The user needs software to turn the footage into a title sequence, the software recommended for this task was Final Cut, Soundtrack Pro and Title Pro. All of the software stated have a specific role in the creation of the Title sequence, final cut was used to cut and merger different footage's together, Soundtrack Pro was used to make the scenes more dramatic by creating non diagetic music in the background and Title Pro was used for the creation of the titles and how they will be presented. All of the software's specifications merge together to make our film.

Evaluation 7

Looking back at your preliminary task, what have you learned in the progression from it to the full product?

Looking back at my preliminary match cut task i have seen that many of my skills in filming have improved, this is due to the different shot angles, my match cut task has a variety of shots at different angles, the match cut product was about a pupil who was called in by his teacher for numerous absences, the genres of the two different products were different as the full product was a thriller whilst the match cut product was more of a school type of genre.
The clips that helped us make the final product from the match cut product were the shots of the feet, at the end of the final product we see the feet of the criminal, this shot was taken straight from the match cut task, the pictures bellow show this comparison of the two clips. from the clips below we see that the images differ in many ways, the picture on the left shows two people standing still, the picture on the right from the match cut shown a single person walking past the camera. the quality of the images are are clear as walking past the camera creates a blur and doesn't look professional, from the mistakes learned in our match cut we manipulated our official product so that the scene looks more thrilling, the background of the two shots differ thus creating suspense.

Match cuts have been implemented from the preliminary task, the match cuts in our official product have been made more dramatic by introducing slow motion and thrilling actions i.e. jumping over a gate. the image on the left is from the preliminary task and from the image you can see that it is plain and very unprofessional. The official task's match cut ends with a long shot of the actor jumping over the barrier, whilst he is doing this the titles come up on the wall behind him. From the images you can see that there has been massive progress in the differences in match cuts.

Evaluation 5

Who would be the audience for your media product?

The audience for my thriller product would be action fans, teenagers and thriller fans. The reasons for the selection of audiences would be because the main actor of the thriller is a teenage boy who is fleeing from someone who the audience are not presented to, the factor that a teenager is in the film makes it a film who will target teenagers, the reality of things is that urban teenage films would mostly appeal to a working class audience as they can relate the the things in the title sequence being chased by someone). The fact that there is a feel of violence in the title sequence suggests that there will be action scenes later in the film. The boy kicking the gate open supports this hypothesis. The last scene when the pursuer finally caught up with our victim caught the audience by surprise and thus making our product attractive to thriller fans. Our product is a merged action, thriller, teenage film, this suggests that our product will have a massive audience from different types of class backgrounds, as the middle class would like to see what working class teenagers in the hood have to put up with.

Evaluation 3/4

What kind of media institution might distribute your media product and why? How will you attract/ address your audience?

The media institutions that might distribute my product would have to be a big hollywood distribution company like Sony Pictures, this predicament is because my product looks like a big british film with lots of of action scenes. The film would have a large target audience i.e. action fans, thriller fanatics, the teenage audience and many more, this is the reason why i would suggest Sony Pictures to distribute our thriller product. The other reason for this would be that the distributer can simultaneously distribute my film to all countries so that the risk of losses from piracy would be reduced. Sony Pictures has distributed many films like ours and i would suggest Sony Pictures to distribute our product because they have past experiences in our type of film and will use knowledge from past experiences to attract a bigger audiences, by putting billboards in certain areas

Evaluation 2

How does your media product represent particular social groups?

my media product represents a particular social group, this would be the young teenager, in many western societies teenagers are seen as troublemakers and consumers of drugs and are labelled as outcasts to society, in our product we had a teenager running away form someone, the person who he was running away from was never shown to the audience, only at the ending when we see their feet creeping behind him, at the beginning we present out character to the audience as somewhat of a thief as he is a teenager hooded up running through the canal making his escape. The stereotypes about teenagers would state that any teenager with a hood running must be up to something illegal, only at the end of the movie opening we see that he is venerable as he is trying to contact someone, his facial expressions suggest that he is afraid of his follower. The viewer is not shown what happens to our victim because we wanted to keep the viewer questioning what happens.

Out product shows teenagers in different cases/ scenarios, one as a victim and the other a criminal, this challenges peoples stereotypes of teenagers that they can be innocent and venerable. The sample that i would compare my product to is 'collateral' the title sequence starts with a close-up of two men, the audience are not shown who they are or what they are doing, this could be compared to my introduction of the title sequence as we are shown a teenager in this case running for no reason, both scenes start off looking casual but the non diegetic music starts to make them more dramatic, and to build up tension in the viewer.

Evaluation 1

In what ways does your media product use, develop or challenge forms and conventions of real media products?

Our media product challenges forms and conventions of real media products by introducing many forms of conventions, these conventions are:

• Setting a scene/ establishing a a place- by showing the character in a deserted urban canal this emphasizes to the viewer that the character is vulnerable as the canal is filled with graffiti and has a very claustrophobic feel about it due to the view that the end of the canal is the only way out. Our character is shown to be resting at a magnificent landscape when he is attacked this creates suspense by the landscape as this emphasizes that he is in a safe zone, later on he is shown looking at the lake and we see someone behind him.

• Making the audience question what happens later in the movie- our product questions what happens later on the movie by not showing who is chasing him and why are they chasing him

• Edit- the way our product is edited glorifies the titles, the film was edited to slowdown when the titles appear this makes the titles noticeable by the viewers, lots of real media products use this technique, this is used to make the cast, directors, etc.. known by fans.

• Sound- the sound in our product is fast paced which builds up the tension as the actor flees for his life through the canal. there is a loud church-bell sound every time the slow-motion and the titles appear on screen.

• The titles- the titles on our product are shown in white text with a bright red glow around every letter, the titles flicker across the screen making a scary scenario. the sound, edit and titles all contribute in making the titles appear affective in thrilling the audience.

Skills Audit- Editing

I have learnt how to use final cut pro efficiently and i have been through the BAIT tutorial. this tutorial showed me how to use every part of the software efficiently. in order to start up the editing software i had to click on macintosh HD and then find my way to final cut. the clips in my computer are shown in the browser which i can drag to the timeline, during the film i used "i" and "o" to cut bits of the film off and drag them to the timeline.

Location shots

Skills Audit: editing (plus screengrabs)

Location shots

The location we chose to film in was the Regents Canal, this was because the canal had two footpaths, this is good because we can get a wide variety of shots for our film project. The canal has a magnificent landscape which will look good on camera, the canal also has a ghetto feel about it, the walls are filled with graffiti and also adding tho the suspense the canal is quite empty, hardly anyone is there which is perfect for our filming, this is because people in the background would destroy the suspense

skills audit ( plus on shot photos)

images

Final edit of livetype and sound filming practice

live type is the software we use to create the title sequence for our film. live type allows users to create the style of text they want for any specific film they are producing, this could be thriller, comedy, action etc... for thrillers there is a huge amount of animations and graphic available which are meant to scare and and astonish the audience, the titles can come up with many different animations attached to them, this could be a smoke trail, blood trail etc... the text could be manipulated into what you want for your film and could be made to match a certain clip. another crucial software needed to create suspense is the sound, for our film project we will use soundtrack pro, this software has different sounds which could be combined together to create a specific sound, this sound could be changed in a variety of ways, this could be the length of the sound to the pitch and many more. the software was easy to use as it only needed the user to select certain sounds and merge them together to create the sound you want, mistakes can be easily erased and fixed to your satisfaction

skills audit: creation of titles

for our films we used live type pro to present to the audience the title of our film, the cast, director, producer etc... the way the titles are shown on screen is crucial in the build up of the suspense, the timing needs to be accurate as the titles need to be simultaneously presented with the soundtrack e.g. the titles have to come up with a loud church bell noise which would be part of the soundtrack. the titles we used were bold and white with a thick red exterior/ glow behind it, the titles had animation attached to which would make the titles flicker on screen like some alien film, these flickering titles would bring thrills to the audience as the titles are followed by a loud church bell noise, the titles would come up when in the clip the actor is doing something dramatic, i.e. single handedly jumping over a fence.

skills audit- creation of soundtrack

to create the soundtrack for our film we decided to add a up beat rhythm, this was because we were filming someone running away from something and an upbeat background soundtrack will magnify the amount of suspense the audience will be introduced to, the sound is the most crucial criteria of the project, if the sound doesn't match the film then the film wont be all that good, our sound needs to match our characters movements, if the character is in trouble the music is meant to increase thus frightening the audience and drawing them into suspense and the illusion that is meant to frighten them and confuse them. the sound needs to cut of or quiet down when the actor is on the phone to the police.

On The Run STORYBOARD - (Animatic)

Our storyboard, with each frame thrown together in final cut for your viewing pleasure :)

analysis of 9 shots from art of the title sequence

The style of the titles themselves are shown drenched in blood, they appear in a normal san serif text then blood appears to sweep the text away as if someone blowing through a straw. the sequences are shown after a slight glance of the zombies, this timing makes the the title sequence look more thrilling as the audience will not know what might might pop up after the text has shown. the style of the title is set up by the importance of the letters, 'Dawn and Dead" are shown in big bold letters which indicates what the film is about, down indicates dark and dead creates suspense and thriller

Storyboard

After spending time together as a group developing our ideas and discussing how we want the story to unfold, talking about some of the techniques we want to use, i drew up this storyboard. I included notes along side the frame mentioning specific shot types and other important effects we wanted to achieve, however we will have to allow for changes during filming. It wasn't practical to draw out all the shot's we want to achieve but it should give you an impression of what we're aiming for!

Pitching our idea

Pitch

I've uploaded our pitch on a site called scribd so it can be easily viewed at anyone's leisure, it includes our production schedule amongst everything else. Pitching was an informative experience where we were able to get feedback from people more experienced in the industry

planning preliminary match cut exercise including storyboard

for the match cut exercise we decided in making a class report scenario which was held in a classroom, this clip would only have the teacher and the student acting. the short clip was expected to star to of with with the student walking down the corridor looking distressed and
worried about is future at the collage, the camera would catch him walking down the corridor to wards the camera, the next shot was a closeup of the students facial expressions and have him breath deeply as he is about to enter the room, this shot will be at a low angle, a followup shot of the student gripping the door handle, as he enters the student will be cough by an extreme long shot showing his surroundings. as he is about to sit down the camera takes an over the shoulder shot of the teacher shuffling the paper in her hands.

when the student and teacher are settled down the camera will do a shot reverse shot starting with the teacher telling him what he has to improve on and giving him advice on what to do. In the story board the camera was supposed to take an areal shot of the two talking but that was refused because the areal shot wont make sense and would make the clip look very unprofessional. the 180 degree rule wouldnt be broken because we decided to set the interview table beside a wall. at the end of the interview the teacher would tell the student good news that he got into music in university, the student would be shockingly surprised.

that was our storyboard on the match cut exercise.